Peer-to-Peer Crystal Ball: Using Advanced Analytics to Recruit and Coach the Next Generation of Volunteer Fundraisers
Date & Time
Wednesday, October 16, 2019, 1:45 PM - 2:45 PM
1:45 PM - 2:45 PM
Governor's Ballroom C
The peer-to-peer fundraising landscape is quickly changing as new ways to engage emerge. What used to consist of organization-driven events now includes DIY and crowdfunding. To adapt and drive efficiency, organizations need to effectively identify the most promising constituents for participation and reach them with the right message.
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