Research for the Non-Researcher
Successful major gift fundraising is not always about finding the wealthiest person in your database. It's about focusing efforts on prospects who have the wealth and interest to make a major contribution to your organization. Are you targeting your best prospects or simply focusing on the most obvious candidates?
Intermediate (1-5 years)
Arts & Cultural Organizations, Companies, Faith Communities, Foundations, Healthcare, Higher Education, K-12 Schools, Nonprofit Organizations
Database Admin/IS Professional, Development/Advancement Staff, Director of Development/Advancement