Hacking the Heist: How an Augmented Reality Experiment Went Uber-Viral
Over the past year, augmented reality has been one of the most talked about, breakthrough technologies in the museum and cultural sector. In this session, we will provide an inside look into this project and examine how and why one specific project went viral, receiving coverage in over 100 publications.
Basic: 0-1 years of experience with the topic/product; looking for a basic introduction
Arts & Cultural Organizations, Nonprofit Organizations
Board Member, CEO/President, Director of Marketing, Education Management, Executive Director, IT, Marketing Staff
Marketing & Engagement, Sector Leadership & Trends, Technology Innovation